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Redfin

Tech-driven brokerage and portal (now part of Rocket) with conversational AI search.

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📋About Redfin

Updated August 26, 2026

Redfin is a technology-driven residential brokerage and real-estate portal known for its map-based search and lower-commission model. Founded in 2004 and headquartered in Seattle, Redfin was acquired by Rocket Companies in 2025. It is an AI adopter: "Ask Redfin" is a conversational search assistant built on third-party AI that answers listing and market questions and refines searches through multi-turn dialogue.

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