Dynamic Yield logo

Dynamic Yield

Mastercard's AI personalization platform for e-commerce and retail — Gartner Magic Quadrant Leader for 7 consecutive years. Used by IKEA, Sephora, and McDonald's.

Share

Listen to this lesson

Free preview · first 0:30
0:00 / 0:30

Unlock audio and more

Audio streaming, downloadable PDFs and certificates come with Plus and Pro.

📋About Dynamic Yield

Updated August 26, 2026

Dynamic Yield is Mastercard's AI personalization platform for e-commerce. Gartner Leader for 7 consecutive years.

🛠️Products & Tools (1)

Dynamic YieldRetail AI

AI-powered personalization platform for e-commerce and retail, delivering individualized product recommendations, content, and pricing to each visitor based on real-time behavioral signals.

Keep track of the companies you’re watching

  • The AI Hub on a phone: a 12-day AI Skill Streak and an expanded Content updates alert listing the saved items that changed.
  • Recommended for you on a phone: nine personalised suggestions labelled Trending in AI news, On your saved list, and Popular.
  • My AI Tools on a phone: saved tools including GitHub Copilot and OpenAI Codex, each with an Updated badge.

Swipe for Recommended for you and My AI Tools

Your AI Hub — sample data.