Learning Objectives
- Understand how no-code platforms empower frontline factory workers
- Evaluate Tulip's generative AI adoption and Mitsubishi Electric partnership
What Is Tulip?
Tulip is a no-code platform that lets frontline factory workers build custom manufacturing apps using drag-and-drop — connecting IoT sensors, machines, and devices without IT involvement. Spun out of the MIT Media Lab, Tulip reached $1.3 billion valuation (unicorn) after a $120 million Series D in January 2026 led by Mitsubishi Electric.
With 43,000 apps built, 60,000 frontline workers, and 1,000 customer sites in 45 countries, Tulip's generative AI adoption grew 364% and automations grew 519% over two years.
Company Details
| Detail | Info |
|---|---|
| Founded | MIT Media Lab spinout |
| CEO | Natan Linder (co-founder) |
| Headquarters | Somerville, Massachusetts |
| Employees | 300+ |
| Valuation | $1.3 billion (January 2026) |
| Total Raised | ~$291 million |
| Lead Investor | Mitsubishi Electric (Series D) |
| Apps Built | 43,000 across 1,000 sites in 45 countries |
| Frontline Workers | 60,000 |
| Website | tulip.co |